"You"Nique

Everyone seems to be on the pursuit of being "authentic" or rather, "unique" but the definition of these terms is being lost due to the overwhelming influence of social media.  How?  Social media allows for the world to provide their approval or disapproval at any hour of the day and without cencorship. Public opinion has become a phenomenon that many value in a way that is influential to their every day lives.  The term "unique" is more often than not associated with personal style or fashion choices.  Due to the accessibility to online shopping and the vast amount of fashion blogs, style icons via Instagram, Facebook, vine, etc., the term "unique" is one that is becoming obsolete.  Nothing is "new".  Nothing is "fresh"because if you go online, the same look and style is a simple two clicks away.